Senior Product Marketing Manager -- Seattle, WA

Summary
This position is within the Mobility business unit of a global company that develops software and applications that enable mobile consumers to search for information on their devices and on the mobile Web, create messages, and control device functions faster, easier and safer with the power of predictive keypad input. For more details, please send your resume to Linsey Careers at resumes@linseycareers.com. Please include your last name and job title in the subject line.

Responsibilites:

As the Text Input Sr. Marketing Manager you will identify new business opportunities for our portfolio of Text Input products. You will lead the development and implementation of an effective global marketing strategy, collaborate with Product Management and R&D to ensure delivery of market leading text input applications for an array of device platforms, and establish these products as preferred tools among consumers and customers.
Conduct market research and analysis to identify new business opportunities that deliver against Company’s Mobile business goals

• Develop business cases that quantify the opportunities (e.g. penetration, volume, revenue), and define clear success metrics
• Develop and test Text Input product concepts to validate consumer acceptance, optimize features and refine product forecasts
• Translate evolving industry trends and consumer/customer needs into prioritized market requirements (MRD)
• Create and develop global product launch plans that meet or exceed project objectives (includes product positioning, pricing strategy, distribution strategy, forecasting, MarComm strategy)
• Track in-market product performance vs. launch objectives.  Optimize rollout where appropriate.  Define best practices for future launches.
• Track Text Input pipeline activity
• Create and maintain compelling sales tools and programs targeted to the sales team and channels for OEM and Telco solutions

Skills/Requirements:

• MBA (preferred)
• 7+ years technology marketing experience.  Experience with mobile carrier or mobile handset OEM is a plus. 
• 3+ years experience marketing mobile solutions with strong understanding of wireless industry landscape, dynamics, terminology, etc. 
• Strong interpersonal skills and comfort building relationships within all levels of the industry.
• Proven success marketing complex products to large enterprises (demonstrated ability to craft relevant B2B messaging from technical information).
• Consumer marketing experience is a plus. 
• Very strong analytical and strategic thinking skills.
• Excellent communication skills, both written and verbal.
• Exceptional writing abilities with strong presentation development skills 
• Should be comfortable presenting to large audiences and interacting with customer executives one-on-one.
• Demonstrated ability to work cross-functionally and motivate teams to action.

For more information, please submit your resume to resumes@linseycareers.com.